Remember the Ice Bucket Challenge? Come March, be prepared for the Endo Challenge:
By Ellie Friedenberg
January 29, 2015
San Diego, CA – Social media may be getting a bit of a makeover this March as thousands of women prepare to turn their profile pictures yellow. The yellow movement is the catalyst for the “Endo Challenge”, an awareness campaign designed to bring understanding, awareness and education to Endometriosis, a disease that affects 176 million women worldwide.
About The Endo Challenge
Endometriosis is categorized as a chronic pain disorder and is the number-one cause of infertility in women. Despite its crippling symptoms, “endo” is the least researched and least understood disease in women’s health. Due to the lack of knowledge surrounding Endometriosis, many women turn to online support groups to share their knowledge and support one another in finding adequate treatment.
With some groups reaching over 6,000 members, the women decided to ban together and finally bring Endometriosis to light. Their hope is that by yellow profile pictures taking over social media, they will start a conversation about Endometriosis outside the “endo community” and spread awareness and understanding about their uncommonly known disease.
For more information, please visit https://endochallenge.com/
To learn more about this awareness campaign, please contact
Ellie Friedenberg, Media Relations firstname.lastname@example.org
The webpage will become fully active on March 1, 2015, so if you DO want to join this challenge and help spread awareness, check back often! Yours, Lisa